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Archive for July, 2009

Mom and Pop Businesses Benefit from Twitter

Posted in social media, tagged , , , , on July 23, 2009 | Leave a Comment »

According to an article in the The New York Times (July 22, 2009 issue), many mom and pop businesses are realizing the benefits of using Twitter to communicate with customers. The article, titled “Mom-and-Pop Operators Turn to Social Media,” takes the Twitter story beyond corporate giants like Starbucks and McDonald’s. Suddenly, Twitter is made relevant [...]

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Work: Incontrovertible Tenets of Twitter

Posted in Interesting Articles, social media, tagged , , , , , , , on July 17, 2009 | Leave a Comment »

Jerry Work recently published an interesting article on the Talent Zoo website titled “Three Incontrovertible Tenets of Twitter.” Jerry recognizes that social media can be overwhelming (who has the time?), and offers some really sounds advice to help make it more manageable to maintain:

“Concentrate on your neighborhood” – Be focused. Follow people in a specific [...]

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NYC Food Truck Entrepreneurs Turn to Twitter

Posted in Interesting Articles, social media, tagged , , , , on July 2, 2009 | Leave a Comment »

There’s an article in Crain’s New York Business (CrainsNewYok.com) about the food truck vendors in NYC who are now using Twitter each morning to notify their loyal customers of their daily location and arrival time. This strikes me as a wonderful use of Twitter. Check out the article online at http://tinyurl.com/me89px.
The article by Lisa Fickenscher, [...]

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