There was an interesting article in yesterday’s NY Times about Kraft Foods’ latest marketing effort on behalf of its Stove Top Stuffing brand. The experiential marketing campaign will include Kraft pumping heat into bus shelters in cold metro areas like Chicago. The warmth will be linked to Stove Top Stuffing through the use of bus [...]
Archive for the ‘Experiential Marketing’ Category
Stove Top Stuffing & Experiential Marketing
Posted in Experiential Marketing, tagged bus shelter advertising, dan dunlop, EMF blog, experiential forum, Experiential Marketing, Jennings, Jennings and Company, Kraft, Kraft Foods, New York Times, NY Times, stove top stuffing on December 3, 2008 | Leave a Comment »
